Market Fit

Problem	Solution
Short Term Working Capital Assets owners face difficulty accessing financing due to the bank's preference to limit the scope of their lending activities to project and construction financing, while traditional, private lending (hedge funds, etc.) costs 100% more than borrowing from banks.	Borrow Without Middlemen Borrow directly from DeFi investors. Through asset warehousing with Prestio, asset owners can bring their assets on-chain and use it as collateral to borrow directly from the DeFi community, bypassing banks and hedge funds. Unbanking real estate finance.
Accessing Monopolized Market Average investors have limited opportunities to lend to the real estate capital markets. Although a massive market, it is primarily monopolized by banks and large financial institutions. The real estate capital markets were worth an estimated $7,986 billion in 2020 and expected to grow to $23,121 billion by 203	Decentralizing Real Estate Financial Markets Leveraging and combining innovation within Blockchain, DeFi lending, NFT, and real-world regulation, we are able to bring real-world assets on-chain and open up the opportunity for anyone to participate and become part of the real estate financial markets. Bypass the monopoly.
Lack of Transparency Accessing information about the value of a commercial real estate asset and potential liabilities linked to the asset can be difficult and expensive. External valuations and liability assessments are usually not publicly available. This limits access to vital information and limits external participation, perpetuating the monopoly and status quo.	Transparency at Core Prestio ensures that all the information linked to on-chain assets is freely available to everyone. All documentation such as external liability assessments, external evaluations, and title insurance are hashed, and hash values are included in the NFTs created for association with each asset. This allows anyone to both access the documentation and validates that the documentation has not been tampered with or changed.
Expanding the Utility of DeFi The core ideas behind DeFi, such as crypto collateralization, non-custodial, and decentralization, can make it difficult to merge and expand DeFi into real-world financial markets. This limits the potential of DeFi and its ability to attract a wider user base.	Innovate & Bridge Prestio has developed innovative business, legal, and technology processes to maintain some of the core ideas behind DeFi while, at the same time, bridging DeFi into real-world real estate markets. Allowing lenders and borrowers to get the best of both worlds.